Stakeholder Management in the Creation of Consumer Value of an Industrial Enterprise

Abstract

The study analyses the concept of value of an industrial enterprise from the standpoint of its compliance with consumer requirements. The methodological basis of the research is the elements of the system-based approach, control theory and logical analysis. The authors highlight the integrative property of the output's consumer qualities as an indispensable attribute of its consumer value. We emphasize the special significance of this property for an industrial enterprise's output characterized by complexity and uniqueness. While forming consumer value, the industrial enterprise is regarded as a means of production of particular products that creates the required conditions in the form of necessary and sufficient co-organized structures and resources. The authors identify the major stakeholders, discuss their role in the life cycle of the output and prove that they can negatively or positively influence the output's consumer value. The paper provides recommendations on forming the system of operational interaction with the important groups of stakeholders.